Sharebite
A mission-driven corporate meal benefits platform seeking to further establish its brand.
The Challenge:
Sharebite, a corporate meal benefits platform, needed to announce its Series B funding round, generate brand awareness, and further establish itself as a leading voice for the future of workers.
The Approach:
Crafted a 360 strategy to pitch Sharebite’s Series B funding news, establish external and internal messaging, and position Sharebite as an authoritative resource for purpose-hungry workforces looking to drive social change.
Results:
Secured coverage of Sharebite's funding announcement in TechCrunch and Axios, placed an executive op-ed in Fast Company, and garnered the attention of influential analysts and key decision-makers, resulting in notable YoY growth. We also established a regular cadence of owned content, earned media, and successful award submissions, including wins in Inc.’s "Best in Business" and Fast Company’s "World Changing Ideas."